Privacy Policy

At Farmitra — a digital agriculture platform and product of Aliyar Greens Private Limited (“we”, “us”, or “our”) — your privacy is of utmost importance. This Privacy Policy explains how we collect, use, disclose, and protect your personal information across the Farmitra website, mobile application, and all related services (“the App”).

1. Information We Collect

• Personal Information: When you register or interact with Farmitra, we may collect details such as your name, email address, phone number, and location.
• Device Information: We collect information about your device, including model, operating system, IP address, and unique identifiers, to ensure smooth functionality and security.
• Location Data: With your consent, we may collect your geographic location to provide region-specific recommendations, weather updates, and mandi prices.
• Usage Data: We automatically record information about your interaction with the App to improve user experience and optimize our services.

2. How We Use Your Information

• Service Delivery: To provide, maintain, and enhance our agricultural advisory, marketplace, and expert consultation services.
• Personalization: To tailor crop recommendations, disease alerts, and educational content based on your preferences.
• Communication: To send service updates, security alerts, and important account notifications.
• Analytics & Improvement: To analyze trends, monitor performance, and develop new features and services.

3. Sharing Your Information

• Service Partners: We may share limited data with trusted third parties (e.g., payment gateways, analytics tools, delivery partners) who assist in providing our services. They are bound by confidentiality agreements.
• Legal Compliance: We may disclose your data when required by law, regulation, or valid government requests.
• Business Transfers: In the event of a merger, acquisition, or reorganization, user information may be transferred to the successor entity under the same privacy commitments.

4. Data Retention & Deletion

We retain your information only for as long as necessary to fulfill the purposes outlined in this policy or as required by law. You can request deletion of your personal data by contacting us at connect@farmitra.ai. Please note, certain records may be retained for legitimate legal or operational reasons.

5. Data Security

We implement advanced security protocols and encryption methods to protect your information against unauthorized access, alteration, or disclosure. However, no digital transmission or storage system is completely secure, and we cannot guarantee absolute protection.

6. User Rights & Controls

• Access & Update: You can review and update your account details through your Farmitra profile.
• Opt-Out: You may unsubscribe from marketing communications anytime via email settings.
• Data Portability: You may request a copy of your stored information in a machine-readable format.
• Withdrawal of Consent: You can withdraw consent for location or analytics tracking at any time in the app settings.

7. Mobile App Permissions

Farmitra’s mobile app may request permissions such as location, camera, and storage to deliver essential functionalities like crop diagnosis, photo uploads, and weather alerts. Granting these permissions is optional, but disabling them may limit app features.

8. Children’s Privacy

Farmitra does not knowingly collect personal data from children under the age of 13. If you believe your child has provided information to us, please contact us immediately for deletion.

9. Changes to This Policy

We may revise this Privacy Policy periodically to reflect technological, legal, or operational updates. Any major changes will be communicated via in-app notification or email. Your continued use of Farmitra after such updates constitutes acceptance of the revised policy.

10. Contact Us

For questions, feedback, or privacy concerns, reach out to:

Aliyar Greens Private Limited
Registered Office: A-84, Sector -4 Noida 201301
Email: connect@farmitra.ai
Website: https://farmitra.ai